Micro.blog introduced a new feature to their platforms and now allows its users to upload videos. The company actively promotes its new feature highlighting the fact that they are less focused on content moderation or policing making a comparison to regularly changing terms and conditions of YouTube.
Micro.blog positions itself as a social network for independent bloggers. The company wants to provide its clientele with a platform that combines the advantages of having a personal/corporate website and connecting with other users like you do when using a social network. Micro.blog is just that, a huge hosting company that connects multiple tiny sites in a cohesive system.
Previously, the platform allowed people to upload images and customize their posts. In 2018, users started sharing podcasts and audio records. The feature was warmly welcomed and encouraged developers to continue the expansion of features. Now, all users can upload videos and share content without giving up their independence.
Micro.blog does not give you the same amount of resources like YouTube. You may upload video files smaller than 45Mb which is about 55-65 seconds of 720P video. Reduce the quality, and you can upload little vlogs or even mini-movies. The company seems to be interested in increasing user engagement by incentivizing them to share short clips and making them viral as quickly as possible.
The company believes that it has a fair shot against tech giants like YouTube. The latter does not allow you to use your content fully. Micro.blog enable you to attach your videos to your small site while exposing it to a small but dedicated community. The devs say that their community is civil and less prone to start fighting compared to users of Twitter or YouTube.
The comparison is not even fair if we want to stay honest. The exposure you can get by uploading a video to YouTube is incomparable with what Micro.blog has to offer. To top it all off, you will have to use specialized applications to ease the process of uploading videos.
Whether this new feature will bump the popularity of a relatively small startup or prove that competing against tech giants is nearly impossible, we don’t know. What we do know is that you can check out their new feature right now at Micro.blog.