A large number of state-funded legacy public broadcasters from around the world have joined the Ottawa Declaration, which calls for combating “disinformation.”
Among the declaration’s points is the one that goes into what its authors – CBC/Radio-Canada – refer to as “accountability from social media platforms.” The document wants to have these platforms implement “safeguards and processes to address where disinformation is disseminated.”
We obtain a copy of the document for you here.
CBC was joined in this and a number of other demands by the world’s largest public legacy media organization, the Public Media Alliance, and its Global Task Force.
Members of that task force are the likes of ABC, BBC, France TV, Germany’s ZDF, and CBC/Radio-Canada, among others.
The declaration they supported was adopted at the 2024 Public Broadcasters International conference in Ottawa, and features “public service media” (“PSM”) claiming that their news and coverage are of “high quality” and of the kind that contributes to the “health of democracies all over the world.”
It then cites the demise of many local outlets and asserts there is now a rise in misinformation and disinformation, as well as that “professional news content” struggles with discoverability on the internet.
Altogether, the declaration states, that this represents “a threat to democracy.” The document parrots what politicians in many countries, including the US and Germany, have been saying these last months when it warns about algorithms and malicious actors destabilizing societies by means of disseminating misinformation.
For these reasons, the signatories committed to ensuring wide access to what they consider to be news, “combating disinformation” (and that includes the use of controversial “fact-checkers” but also “verifying content provenance”).
These legacy broadcasters also pledge to restore “civil” democratic debate, and then go into what social media platforms should do.
One demand is to provide distribution of their own content “on fair terms.” And then once again, the declaration returns to “disinformation,” this time in the context of social media.
Legacy broadcasters seem averse to competition but are not above smearing it, and so the document reads that social media platforms “should also have safeguards and processes to address where disinformation is disseminated and impostor content masquerades as professional news media.”
No battle in “the war on disinformation” is complete these days without the mention of “AI.”
The outlets that backed the declaration say they will be complying “with principles of responsible AI use” that will provide them with transparency and “fair use of our content.”
