A strategic and comprehensive partnership between Rumble and Barstool Sports, two major forces in the digital sports, lifestyle, and entertainment world, is making headlines. As a thriving, fast-expanding video platform and cloud service provider, Rumble has today declared its wide-ranging collaboration with Dave Portnoyโs Barstool Sports.
This synergy aims to enhance the user experience on Rumble by enabling access to an extensive range of Barstool Sports content. The partnership doesnโt stop there, as Barstool Sports also has plans to bolster Rumbleโs digital presence by endorsing it as their go-to video platform. Besides providing these exciting benefits, both companies will mutually assist in the attraction of brand advertisers to Rumble, as part of a new advertising agreement.
Furthermore, this alliance extends to cloud services, where Rumble will provide Barstool Sports with essential resources such as network capacity, data storage, and computing services. The partnership thus spans multiple areas of collaboration, marking a significant progress for both parties.
Barstool Sportsโ impressive growth over the past three years, including a 194% audience increase, reaching 1.6 billion podcast downloads and successful merchandising selling 5 million units of clothing, licensed products, and accessories, speaks volumes of their intrigue.
Dave Portnoy, the founder of Barstool Sports, expressed optimism about the partnership, commending Rumbleโs dedication to sports and wide-ranging audiences.
โIโm excited about Rumbleโs commitment to sports and broadening audiences,โ said Portnoy. โWith the power of Barstool Sports, we are going to help Rumble be the top player in the video, cloud, and livestreaming space.โ
Echoing the same sentiments, Rumbleโs Chairman and CEO, Chris Pavlovski, acknowledged the allianceโs significance. He showed enthusiasm for Barstool Sportsโ involvement in Rumbleโs upward growth trajectory.
โThe partnership with Barstool Sports is a major step in pursuit of our mission to continue building a portfolio of widely popular sports and entertainment content,โ said Rumble Chairman and CEO Chris Pavlovski. โRumble is quickly emerging as a leading platform for the under-30 demographic, and weโre excited for Barstool Sports to be a significant part of our rapid growth,โ he added.