Neutral video sharing platform Rumble has made unlimited live streaming free to all creators that have over one hundred subscribers on the platform. Previously, unlimited live streaming was a paid monthly subscription.
“At Rumble, we are excited about the future of livestreaming,” Rumble CEO Chris Pavlovski said. “Introducing free unlimited livestreaming represents a key step forward to unlocking the potential of our creator community and enhancing the livestream experience. We look forward to continuing to bolster our livestreaming toolkit for our creators and supporting their creative independence.”
Rumble started testing live streaming in 2021 and conducted its first major live stream, a stream of former President Donald Trump’s address at the Conservative Political Action Conference 2021 event, in March 2021. Rumble then rolled out live streaming to some of its paid users in April 2021 and added new live streaming features, such as live chat, live stream archiving, and Rumble Rants (its live tipping feature) throughout 2021.
This year, Rumble has continued to add new live streaming features, such as ad monetization for web live streams. Several big names have also started live streaming exclusively on Rumble, including former Congressman Dr. Ron Paul, independent news network Right Side Broadcasting Network (RSBN), and popular Brazilian creators Monark and Ferréz.
The live streaming market has been dominated by Big Tech companies that restrict what their users are allowed to say by constantly expanding their censorship rules. Rumble is one of the few free speech-focused platforms that allows creators to live stream and recently announced “open-source” free speech rules.
Since rolling out its live streaming feature, Rumble has grown rapidly and set new traffic and engagement records multiple times. Most recently, it announced 76% year-on-year growth in monthly active users for Q2 2022.