Linus Sebastian from LinusTechTips released a quick video on December 16th announcing that Floatplane is finally ready and open to all kinds of creators and not just tech-related ones.
Back in 2017, Luke Lafreniere split off from the core Linus Media Group crew, starting to appear much less frequently in LTT content, except for the weekly live-streamed WAN Show which he still appears in almost every week. In April of 2017, Luke was featured in a LTT video explaining Floatplane's goal and mission in a call to coders, reaching out to potential software engineers that would be interested in applying to work on the project. Since then, Floatplane has been discussed only during the WAN Show and not very often.
In the recent video, Luke appears alongside Linus officially announcing Floatplane to the masses. So far, they've only taken on tech YouTubers as beta testers that would be more understanding if things didn't go well. Three years later, that all changes. Floatplane is now open to all kinds of YouTubers and content creators.
The video also goes into detail about what Floatplane is and what it isn't, and why users should join Floatplane and why they shouldn't. Right out the gate they insisted that they are not competing with YouTube or Twitch, but rather to be used as a way to supplement a creator's income and diversify their revenue stream and become less reliant on a single website that seems to be increasingly showing signs of tyrannical behavior and bias through their mishandling of controversies, which Linus called “acting as a proxy PR department for us.”
Among the list of advantages is a lack of ads, suggestive algorithms and recommendations to other channels. Basically, if you're watching a particular creator's content, their page will not contain links to another creator.
Linus began making YouTube videos back in 2012 at NCIX and has since built an empire out of the business. He was one of the first to supplement YouTube's ads using his own sponsored ad spots through handpicked contracts with sponsors, cutting out YouTube as a middle man while still benefiting from their ads.