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The Rebranding of a Censorship Unit

Despite Congress's efforts to dismantle the GEC, its core operations appear intact under a new name and nearly identical mission.
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The way things stand right now, the shutting down of the US State Department’s disgraced Global Engagement Center (GEC) doesn’t appear to equate to the GEC actually being dismantled.

Rather, the unit, notorious for its role in flagging social media posts during the outgoing administration, seems to have simply undergone a rebranding. Now, the State Department has the Foreign Information Manipulation and Interference (R/FIMI) Hub.

Matt Taibbi of the Twitter Files describes what happened here as an “absurd prank” that defies Congress, which moved to force the end of the GEC.

One reason for this conclusion is the result of checking the former and the newly founded unit’s mission statements for any differences. And there are virtually none.

The GEC Mission was officially, “To direct, lead, synchronize, integrate, and coordinate US Federal Government efforts to recognize, understand, expose, and counter foreign state and non-state propaganda and disinformation efforts aimed at undermining or influencing the policies, security, or stability of the United States, its allies, and partner nations.”

And here’s what R/FIMI Hub is supposed to do: “To direct, lead, synchronize, integrate, and coordinate efforts of the Federal Government to recognize, understand, expose, and counter foreign state and non-state propaganda and disinformation efforts aimed at undermining or influencing the policies, security, or stability of the United States, its allies, and partner nations.”

The difference between the two texts is R/FIMI Hub going for, “(…) efforts of the Federal Government” – rather than GEC’s “US Federal Government efforts.”

Not only that – and the fact that this alleged focus on foreign threats turned into a smokescreen for going after online speech at home – R/FIMI Hub is also reportedly set to keep about 50 GEC staff, and continue to be funded, as before, with just under $30 million via grants and contracts.

Shuttering the GEC was a cause championed by Congress Republicans through a number of investigations, essentially suspecting that its role was to facilitate, through obfuscation, what is otherwise illegal government involvement in censorship.

They are now, even though coming to power at all levels, presented with a case that illustrates the functioning of what many of them like to call “the deep state” – a permanent power structure underlying elected ones, where a brazen “rebrand” of this kind can happen right in front of everyone.

Former GEC staff are reportedly planning to carry on their work, dispersed across the State Department, thus creating the illusion of the unit being disbanded, but with R/FIMI Hub seemingly envisaged as just that – a hub for their continued activities.

The activities included the GEC teaming up with third parties like the Global Disinformation Index that would “score” content for advertisers, to the detriment of conservative media.

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