The European Union has begun wielding the controversial censorship law, the Digital Services Act (DSA), to intensify its crackdown on what it labels “misinformation” about immunization efforts. Framing the campaign as necessary for safeguarding democracy, the European Commission pointed to the European Democracy Action Plan and a reinforced Code of Conduct on Disinformation as foundational measures. According to the Commission, these initiatives, aligned with the DSA, create a “strong framework” to regulate content across major online platforms and search engines.
Citing a sharp rise in measles cases across Europe, the Commission has drawn renewed attention to immunization programs. A health spokesperson, speaking to Vaccines Today, warned, “The Commission is very concerned by the spike in reported measles cases in Europe – particularly as the number doubled in 2024 compared to 2023.” The spokesperson noted that the institution is actively cooperating with national health authorities and the European Centre for Disease Prevention and Control (ECDC) to manage the outbreaks.
The Commission argues that low vaccination rates, described as “sub-optimal” coverage, are enabling the spread of diseases like measles, which can otherwise be prevented through “safe and efficient vaccination.” Efforts are reportedly underway to support national governments in strengthening immunization programs and ensuring a steady vaccine supply across the EU while cracking down on critical online speech.
Public distrust in health authorities and vaccination campaigns is being framed as the root cause of falling immunization rates. EU officials are quick to blame what they term “misinformation” and “disinformation,” suggesting that any narrative diverging from official positions is inherently dangerous.
The Commission emphasized, “Protecting Europe from the harmful effects of disinformation, information manipulation, and interference is a high priority for the Commission,” making clear its commitment to aggressively policing speech under the guise of public health.
Meanwhile, the European External Action Service (EEAS), the EU’s diplomatic and intelligence apparatus, has ramped up its monitoring and analysis of information flows. Working hand-in-hand with member states and international organizations, it now targets so-called disinformation across an expanding array of policy areas, raising serious concerns about political overreach.
Alongside its censorship push, the Commission continues to roll out a series of public relations campaigns intended to shepherd citizens toward preferred viewpoints. Initiatives like United in Protection promote vaccination using “reliable, evidence-based information,” though what qualifies as “reliable” is determined solely by authorities. The EU has also created the European Vaccination Information Portal and collaborated with bodies such as the ECDC and European Medicines Agency (EMA) to saturate public discourse with officially approved messages.
Vaccination advocacy has been woven deeply into EU policy frameworks. Europe’s Beating Cancer Plan and the EU4Health Program are now tied to vaccine promotion, with projects like Overcoming Obstacles to Vaccination aiming to remove barriers to vaccine access, all while dismissing legitimate public hesitations as obstacles to be overcome rather than concerns to be addressed.