In its opening weekend, Birds of Prey took just $33 million domestically and $48 million internationally for a total haul of $81 million.
The numbers are way below Warner Bros. projected $45 million domestic opening and estimates are suggesting that the movie needs to make $100 million domestically and $300 million globally to break even.
When compared to other DC movies, Birds of Prey has had the worst opening weekend of all the movies in the DC “Extended Universe” and the second-worst opening ever for a DC comic book movie with 2010’s Jonah Hex’s being the worst and bringing in just $5.3 million domestically.
Verified Audience Reviews from Rotten Tomatoes and the most helpful User Reviews on Metacritic point to a poor plot, the characters failing to resemble their comic book equivalents, and the movie being “boring” and “uninspired” as reasons not to see it.
However, several of Twitter’s blue checkmarks are ignoring the criticism directed at the movie and its marketing campaign.
Instead, they’re claiming that men are to blame for the movie’s failure and even criticizing outlets that compare Birds of Prey’s underwhelming box office numbers to other DC movies.
Caillou Pettis, a Rotten Tomatoes film critic, said the box office performance “honestly crushes me” before going on to suggest that “misogyny” was to blame for its failure.
The fact that #BirdsOfPrey is underperforming massively at the box office honestly crushes me.
People always complain that they want more original and exciting comic book movies, yet when we get them, nobody goes to see them.
This is one of the best CBMs ever. Go see it please. pic.twitter.com/cK4Wd9i2us
“The women in #BirdsOfPrey aren’t sexy enough”
“Female directed movies are bad”
Get out of here with your misogyny. pic.twitter.com/T8vruDvPY5
Gerry Conway, co-creator of several Marvel characters including The Punisher, is blaming “the male audience for superhero movies” for the low Birds of Prey box office numbers.
I'm so disappointed by "Birds of Prey" box office and what it says about the male audience for superhero films. Here's my controversial take (don't hate me): the movie didn't pull teenage boys because Margot Robbie didn't want Harley Quinn to be sexualized as she was in SS.
And Julia Alexander, a reporter at The Verge, responded to the box office failure by criticizing trades for “framing” the movie as “the worst opening weekend for any film in the DC Extended Universe.”
Most Twitter users aren’t buying these excuses and are instead pointing to it being a bad movie with bad marketing which the media are trying to “shame people into seeing.”
-they went way off the source material
-they toned down Harely Quinn
-the marketing and PR was Abrassive
-No Super Bowl Ad
I am suprised it is doing as well as it is.
Sadly it isnt a bad movie, but they shot themselves in the foot on so many areas.
Their only hope, word of mouth.
And the media continuing to try to shame people into seeing it never works – it didn't work for Ghostbusters 2016, Terminator Dark Fate, Charlie's Angels 2019, etc, etc, etc.
Wonder Woman didn't try to shame the audience into seeing it, and made bank.
Honestly, the trailers did a horrible job of selling the film.
I think the real problem is that it´s just a boring movie. It´s not even funny. And it will be really cool also to not always blame the audience when a film is not working.
However, the blue checkmarks’ criticism of men and the framing of box office numbers instead of the actual movie itself is similar to the tactics used by legacy media outlets when Captain Marvel’s woke marketing came under fire.
In this instance, instead of addressing the concerns fans had about how the movie was being marketing, many media outlets lied about Captain Marvel movie being review bombed and blamed the fans for the movie’s unpopular marketing decisions.